William AlexanderExplaining what a technology does is not an answer to why your organization needs that technologyAs simple as it may seem, it’s amazing how many IT professionals, even those in senior positions, struggle to separate the what from the…2 min read·May 21, 2021----
William AlexanderinThoughts on ITIT Engineers should understand their organizations business model, yes even you.Recently I heard a sentiment that I hear from time to time from extremely talented IT Engineers: “I don’t really need to understand what my…2 min read·Apr 29, 2021----
William AlexanderWhy buyers should care about how a SaaS offering does what it doesDon’t let buzz words blind you from what matters7 min read·Aug 2, 2020----
William AlexanderA Shrinking Internet and Decentralized WebThe Internet is shrinking, that is the theme of the recent Global Internet report from the Internet Society :2 min read·Sep 22, 2019----
William AlexanderinThoughts on ITWhich users should you make happy?If you Google this question, you get lots of results on UX and user-friendly design principles. For those of us who work in large…3 min read·Aug 25, 2019----